1. It makes sense to do email marketing, and
2. It makes sense to do search engine marketing.

After all, both online channels are perfect ways to meet customers in their natural online habitats. But there’s a way to make your search marketing and your email work even better. How? Use them together. Here are three suggestions as to how to do it.

1. Use Search Marketing to Make Your Email Smarter To get a strong response to your email blasts, you need to use just the right words and just the right message. This will make your customers want to read your email and respond to it. A good place to start looking for the right kind of language is in your Sponsored Search campaigns:

• Use your best-performing search keywords within your email subject line and body copy.
• Use your best-performing search creatives as the core of your email subject lines.
• Use your best-converting search landing pages as the model for your email body and your email landing pages.

Think about it: If certain words, messages and concepts drive searchers to convert via search, then those same words, messages and concepts should resonate with similarly minded shoppers within email. So it follows that if you want to learn how to sell to your email customers, you should ask your search customers.

2. Use Email to Make Your Search Marketing Work Better People who have signed up to your email lists are, without a doubt, great examples of who your target customers are. After all, they’ve explicitly asked you to keep in touch with them. So if you understand your email subscribers’ online behaviors, you can read the mind of your target market.

Think about the types of wording, messages, email body and landing pages those target customers respond to best, and you can get clues as to what types of keywords, ad copy and landing pages will best capture the attention (and conversions) of people like them as they use search.

And, of course, look at the keywords, ad copy and landing pages that drove those email sign-ups to begin with: They’ve clearly worked!

3. Bringing it Together. For this last point, allow me to provide a simple example: Consider a shopper who’s bought a specific brand of shoes (let’s say, Nike Shoes). She’s very happy with that brand, and the next time she wants to buy a new pair of Shoes, she searches for “Nike Shoes"

That’s a Sponsored Search click that’s led to a sale—and so, arguably, that’s search spend well spent.

But here’s an even better scenario: The same shopper signs up to an Nike Shoes email list. The next time she needs a pair of shoes, she doesn’t search at all—and so she doesn’t create any search click costs for Nike. Instead, she arrives at the Nike Shoes site via the Nike email, and buys a new pair of Shoes directly from the email linking to the website.

The moral of this tale? Use Sponsored Search to acquire new customers. Then once you have those customers in your database, help them bypass the search engines by putting them on your email lists. Offer a clear “email signup” link throughout your site, and suggest that shoppers sign up to your email list as part of the checkout process.

You can invest the money you’ll save into getting even more customers via Sponsored Search.

Hands down one of the best double opt in verified email system's can be found at: http://mcasey.veremail.com

Want to dominate the Search Engines without paying to be at the top? Today may be the time to discover Veretekk! Its FREE to join and look around. Take a test drive today you will be glad you did.

Cindy McAsey
Barefoot in the Garden
888-272-6701

[COMMENT]]]> Fri, 14 Nov 2008 17:06:13 -0500 http://quikonnex.com/channel/link.php?id=32994 http://quikonnex.com/channel/link.php?id=32528 I get the same confused replies such as "it's my user-friendly website", "it's probably the cost-effective goods and services that I offer" etc. when I ask my clients about their real business strengths. What they fail to realize is that even though these are quite important, the real strength lies in the ability to create your own clientele, comprising of people who are willing to hear from you on a regular basis. And, this is exactly the reason why you need to opt for newsletters.

As an owner of a online business, you too should build a list (clientele) simply to expand your marketing efforts. The first time a prospect visits your website, even if your website has the best graphics, ratings, or user-friendly tools they generally do not purchase. It is only when you build trust overtime using newsletters, will customers start thinking about buying goods and services from your site. For better understanding, let us discuss exactly how you can use newsletter to get more clients for your business.

You can use your newsletter for...

Promoting your expertise: By including useful tips and suggestions in your newsletters on a regular basis, you can instill the thought among readers that you are an expert in your domain and know exactly what you are talking about.

Promoting your products and services: By including brief details about the products and services you are offering and the links to your website, you can successfully market your wares, without making it look like a desperate selling effort that often puts off potential customers.

Getting insights into your target market: By including interesting survey forms in your newsletters, you can gather valuable information about your target market, based on which you can then make available the most appropriate products and services on your website.

Testing new product launches: By offering free samples or discounts to newsletter subscribers who might show their willingness to participate in reviewing your new product or service, you can get valuable information about the real market potential of the new product or service. Based, on the feedbacks, decide whether or not to launch the new product or service in the open market.

There is virtually no end to the number of ways you can use newsletters... depending on your creativity and imagination. For best results, j make sure that your newsletters are well designed and do not look like cheap marketing pamphlets or spam email.

Cindy McAsey | Phone:888.272.6701 Franchise Streamline System Powerhouse System of the Internet

[COMMENT]]]> Thu, 02 Oct 2008 13:26:19 -0400 http://quikonnex.com/channel/link.php?id=32528 http://quikonnex.com/channel/link.php?id=32429
A message from...
Cindy McAsey-Marketing Strategies Coach

If you aren't using Twitter to grow your personal brand, business and/or strengthen your relationships with your partners or customers via Twitter, you don't know what you're missing. And you're missing a lot!

Twitter is a free social networking and microblogging platform that allows its users to send and read other users' updates (otherwise known as tweets), which are text-based posts of up to 140 characters in length which can be sent via several methods, from your cell phone, Instant Message services or several web-based and desktop platforms that are out there for Twitter.

The power of Twitter can be found in the people who follow you. People who are interested in what you are tweeting about. You can easily find yourself following thousands of people, reading their tweets and enter into conversations among multiple people at any point. And they can do the same with you!

You can use Twitter to build your personal brand and your product brand or service. Twitter has the primary benefit of developing a casual way to reinforce your brand with people and establishes you as a social personality that is connected and approachable. As Twitter grows and your influence increases, new users will be drawn towards well established Twitter personalities.

Twitter is not to be used as a place to SPAM your opportunity or product. That will result in you having NOBODY following you as those types of tweets are frowned upon and really are self serving. When tweeting, you need to bring VALUE to the Twitter world with your tweets. Engage in conversations with people. Develop connections and deepen relationships with people through your tweets. In the midst of all that, you can post a tweet on your latest blog post, the brand new product your company released, talk to your fellow marketers about the latest trend in your business, etc., etc.

The secret of your tweets with your downline business partners is that your name, products, can be exposed for all the world to see as you tweet back and forth about it. As more and more of your customers and downline members get into those tweet conversations, the more people will become curious about the passion your tweets are.

If you focus on connecting with people and are aware of the opportunities that come along in conversation to tweet about what you do or what your product can do for someone, you will experience the power of what Twitter can do for you and for your business.

Cindy McAsey | Phone:888.272.6701 Franchise Business System Powerhouse System of the Internet

[COMMENT]]]> Fri, 19 Sep 2008 16:10:36 -0400 http://quikonnex.com/channel/link.php?id=32429 http://quikonnex.com/channel/link.php?id=32360 10 reasons to use Veretekk as your main Marketing Tool

1. Lead Generation: With scores of unique Traffic Portals, you are assured of attaining the best, unique, exclusive lead data. Your exclusive leads mean they are looking forward to your call. Or, you can easily transfer individual, groups or all your leads to other Veretekk subscribers that are in your downline. This can virtually create a tsunami of downline success never attainable before.

All data, traffic and search engine rankings for each Traffic Portal is fully verified and verifiable. Never wonder if your ads are pulling, if your email is effective, if your data is accurate. The systems fully account for every action you take inside the system or on other sites, you control the reports.

2. Traffic Initiation: Once you activate the full portfolio of marketing and promotion tools for each portal, the traffic and leads start rolling in. Just push a few buttons and your on your way. That easy!

3. Link Integration: Easily link up to 10 other sites, promotional services, banner exchanges, etc. with a few pull down menus and a couple of buttons to push. One of the scores of systems that pour traffic and leads into your system with every conceivable marketing and advertising system on the Internet. All of your portals are fully integration automated.

4. Custom Configuration: Each one of your Traffic Portals has it's own unique domain name. You can also edit the Title, Meta tags, Hidden copy and text, links, photos and look of each one of your portals. You can also setup each portal to have a different set of sequential autoresponders that start mailing when the lead verifies their email address. This system fully integrates with Inetekk's Veretap systems too. This means, Veretap subscribers can automatically choose to have their leads automatically enrolled into Veretap's tap root automated recruiting systems.

5. Veremail Unlimited Autoresponders: You can set up as many different sequential email sets as you want. Each email set can contain an unlimited number of emails and be configured to send them out with whatever frequency you like. One set could contain 7 emails and send them out once a day for a week. Another could contain 52 emails with them going out each week for a year. It's totally up to you!

6. Flexible Email Content: Messages can can be plain text or HTML. You can include images, style scripts, submission forms, even Flash designs if you like. Veremail supports it all.

7. Spam Free and MAPS Compliant: Veremail enjoys reputable 3rd party validation and is fully endorsed by MAPS and follows its principles for responsible email marketing. MAPS guidelines are widely recognized as the standard for defining the legitimate process to prevent email abuse. Veremail is 100% Spam free and Spam proof. Not only does this allow you to perform email marketing in an ethical manner, it protects you from the liability and litigation associated with irresponsible marketing. Attempting large email campaigns on your own through your own ISP can quickly result in large fines and even imprisonment.

8. Fully Verified & Verifiable: Veremail is the only system in the world that requires double opt-in verification for every single email address, but also provides the public (or ISPs) the ability to query the verification database in order to produce a verifiable activity log that shows exactly when an email address has interacted with the system. Opt-in requests are processed in real time by automatically capturing the date/time and the subscriber's IP address. A global blacklist function is readily available for those who wish to block additional emails.

9. AUTOMATED TOOLS: "The Hammer" that with the click of a single button will blast out 2 BILLION ads on FFA sites getting your veretekk vanity email picked up an marketed to. Your Veretekk autoresponder system in return automatically reverse markets to them for you.(YES! You heard me right, I did say 2 BILLION!)

"The Drill" is a very powerful automated link building tool that with a push of a button posts your add to different 1-family classified sites.

10. Online Community of like minded people. What can I say Veretekk is one of the best online communities for building relationships. Live online web conference training rooms for each Veretrainer gives you personal contact with small groups of people who are building an online business just like you.

Just a glance at the full Gold System in action with 42 fully configurable lead capture pages to promote your business online. Will make some peoples head spin.

Affiliate Site: http://franchisebusiness.veretekk.com

Traffic Portals:

1st Classifieds: http://franchisebusiness.1-family.com
BlogFather: http://franchisebusiness.blogfather.net
Computer Giveaway: http://franchisebusiness.computer-giveaway.net
Daily Message Online: http://franchisebusiness.dailymessageonline.com
eTracking: http://franchisebusiness.etracking.net
FFA Farm: http://franchisebusiness.ffafarm.com
Free-Mart: http://franchisebusiness.free-mart.net
Free Page: http://franchisebusiness.free-page.net
Money Machine: http://franchisebusiness.money-machine.net
Sohomatic: http://franchisebusiness.sohomatic.com
Spam Wars: http://franchisebusiness.spam-wars.net
Vacation 4 Free: http://franchisebusiness.vacation-4-free.com
Veremail: http://franchisebusiness.veremail.com
VereTracking: http://franchisebusiness.veretracking.com
WebCatch: http://franchisebusiness.webcatch.net

Profit Portals:

Blastomatic: http://franchisebusiness.blastomatic.com
Free FFAs: http://franchisebusiness.freeffas.com
Leadsomatic: http://franchisebusiness.leadsomatic.com
VereConference: http://franchisebusiness.vereconference.com

Veretekk Regional Portals:

Veretekk Down Under: http://franchisebusiness.veretekk.com.au

Veretekk SEO Portals:

4f500: http://franchisebusiness.4f500.com
Almost-Rich: http://franchisebusiness.almost-rich.com
Anzaland: http://franchisebusiness.anzaland.net
BlogFreeRadio: http://franchisebusiness.blogfreeradio.net
BlogNewsRadio: http://franchisebusiness.blognewsradio.net
Blogomatic: http://franchisebusiness.blogomatik.com
Generate-Leads: http://franchisebusiness.generate-leads.net
ePopMail: http://franchisebusiness.epopmail.com
Incomeomatic: http://franchisebusiness.incomeomatic.net
iWealthOnline: http://franchisebusiness.iwealthonline.com
Lead-Sources: http://franchisebusiness.lead-sources.net
My-Free-Biz: http://franchisebusiness.my-free-biz.com
MyFreeSearch: http://franchisebusiness.myfreesearch.net
SEO5: http://franchisebusiness.seo5.net
SEO9: http://franchisebusiness.seo9.net
Success-Leads: http://franchisebusiness.success-leads.com
TinCashCan: http://franchisebusiness.tincashcan.com
VoIP-4-Free: http://franchisebusiness.voip-4-free.net
Xelr8It: http://franchisebusiness.xelr8it.biz
ZeroDebtGroup: http://franchisebusiness.zerodebtgroup.com

I imagine your mind is starting to get a little overwhelmed. I understand when I first saw the power of Veretekk I was a little overwhelmed too. Simple signup for any, or all of these systems and start testing the powerful tools available to you.

Personally I have been teaching and training folks online how to use Veretekk to grow their business for several years. Once per week in my state of the art web conferencing room, I host advanced training sessions on marketing strategies using Veretekk. If you start with the affiliate system, you will have the advantage of learning from someone who can guide you through the Veretekk marketing mass step by step. Learn advanced marketing strategies that will empower you to success online.

You won't waist time and money looking for the perfect tool ever again to promote your business. Have you ever thought you have the magic software program, the ebook and all the other tools that say that they can, and will, show you how to make the first page of Google? Hey, take a deep breath and know this. There is nothing, that competes with Veretekk and the Veretekkies who use this powerhouse system." I was probably just like most people learning to market online when I found Veretekk. I had spent way to much on ebooks, software, programs and tools to learn online marketing. That money leak stopped when I found Veretekk and started applying what I learned." Cindy McAsey

Cindy McAsey | Phone:888.272.6701 Franchise Business System Powerhouse System of the Internet

[COMMENT]]]> Fri, 12 Sep 2008 06:33:58 -0400 http://quikonnex.com/channel/link.php?id=32360 http://quikonnex.com/channel/link.php?id=31948
A message from...
Cindy McAsey-Marketing Strategies Coach

When I found Veretekk, went to the trainings it was like I had a new online safe haven (playground) where I could grow, learn and expand my knowledge of online marketing. Just like guardians Tom Prendergast (CEO of Veretekk) and many trainers in the early days helped me grow into the online marketer I am today. Just like the lion in this video, even though my marketing knowledge has now expanded to teaching, training and coaching others. I will always be grateful for what Veretekk has done for me.

"You know, the reality of this situation is... these two men were this cat's parents (guardians) and the reason why THEY WERE THE ONE'S WHO RESCUED AND RAISED HIM. A guardian is that entity that cares for, teaches and raises a you." Right?

Do you need a guardian (parent) and safe haven (playground) to help guide you through marketing online?

When I found Veretekk I quit purchasing all those ebooks, programs and stuff the internet gurus sell out there to the little guy teaching marketing. Oh yea, I'm still on some of their lists... but not to purchase stuff but to watch and learn from them. Veretekk is a safe haven with tools and systems already in place. Veretekk trainers are very much like guardians.. willing to share their knowledge for freee.

Just like the lion in this video to grow and mature he needed a safe haven (playground). Hands down Mike Darling (Pres. of Veretekk) is the expert at building tools and systems (playground equipment). I feel blessed and very fortunate to be in the beta group and give input for the tools and systems Veretekk develops. I'm completely blown away by the skills and knowledge Mike has. Mike Darling has truly taken the slogan "Marketing at the Speed of Thought" and made it a reality for my business.

My hat's off to you, Thomas Prendergast and Mike Darling for being like a guardians and providing a safe haven (Veretekk) for me to grow and mature into the online marketer I've become. I will always love you!

Cindy McAsey
888-272-6701
www.cindymcasey.com

P.S. True Friendships last a lifetime. Get Back in touch with Veretekk. You will be glad you did!

[COMMENT]]]> Thu, 31 Jul 2008 11:04:42 -0400 http://quikonnex.com/channel/link.php?id=31948 http://quikonnex.com/channel/link.php?id=31894 Do you persuade customers, teammates, bosses or employees via the telephone? Like it or not, you're in telephone sales. Even with all the technology on the the Internet, lots of business still revolves around the phone.

Here are some quick tips for making your point more powerful.

Talk clearly. Use short sentences. Talk loud enough but don't over-modulate the mouthpiece (that's announcer talk for distortion). This can be especially tricky when you're on the cell phone in the car. I use a bluetooth ear piece, making it easy to take notes or ordering information. Word of caution do not try to multi-task, carefully listen to what the other person is saying so you know how to respond.

Here's a technique I discovered from talking to newspaper reporters back in the corporate days. When you're talking with a reporter and you want them to write down particular points but not others, vary your pace. Talk fast through the points you don't feel are important, but slow down and enunciate the important parts you want in print. The same works for selling on the telephone.

Leave the script behind. Instead, jot down a few phrases that remind you of your important points. Ad-lib around these to keep your pitch on track. Fear of the phone can be big hurdle for many online marketers. Educate yourself about the product or service you promote. Become a product of the product. Then selling on the phone becomes like talking to your best friend when you know in your heart what's best for them.

Cindy McAsey | Phone:888.272.6701 Franchise Streamline System Powerhouse System of the Internet

[COMMENT]]]> Fri, 25 Jul 2008 15:54:16 -0400 http://quikonnex.com/channel/link.php?id=31894 http://quikonnex.com/channel/link.php?id=27233 Date: Tuesday - Aug. 12, 2008

Time: 12:00 NOON US Eastern Time (Click here for current EDT)

Where: Cindy's Veretekk Conference Room 

Topic: Cindy's Veretekk Communication Training

Presenter: Cindy McAsey- an internet marketing strategy trainer and consultant, hosting many online trainings weekly. Learn more about Cindy at www.cindymcasey.com. Private consulting services available.

Description:  This online training you will learn how to communicate using the Gold Veretekk system. Learn how to organize and call your premium leads, how to send out and html email and much more...

* How to communicate with your Veretekk System
* How to organize your premium leads
* How to send out html email's in the bully pulpit
* How to set up autoresponders and add newsletter opt in forms to your website

Who should attend this web conference:

* People who want to learn more how Veremail and Veretekk can be used
* People who want to learn to communicate with the leads the veretekk system has produced

Prerequisite: Willingness to learn and do what it takes to be successful online
Web Conference Login: http://barefoot.veretekk.com
Website: Veretekk
Online Training Calendar: http://events.barefootsuccess.net
Keywords:  online training,  Veretekk communication , web conferencing, Cindy McAsey

Cindy McAsey | Phone:888.272.6701 Luxury Vacations for Less Best Web Conferencing System

These are 2 instances just this week that make it very clear why you want a diversified online business. You never want have all your eggs in one basket that goes for customers and products or services that you market. You do want to create your own image and brand for your business. Then put it together like a puzzle tailored to fit you.

Last week Mike Darling mentioned how keywords can make or break your Veretekk marketing campaign. When I heard him say that all I could think of is more people need to know about Dianna Metiva's Keyword classes she offers in Veretekk. Dianna has taken keyword research to a whole new level. I consider her an expert at keyword research, she has so many tools and cross references it will make your head spin. If you don't do anything else for your business this summer be sure to attend one of her classes.

As I told my twitter friend this week, The only thing we know for sure we will all die someday, what we don't know is when. This is just part of life, those who survive will become stronger because of their experiences. This is very much like succeeding in business it takes someone who has emotional courage and grit. How about you do you have what it takes to make your business survive? One of my best moves I made when I jumped into my business full time was hiring a business coach. Find someone who has done what you are learning to do. Make sure they can give you undivided attention. This will cost you, but is worth it.

Cindy McAsey
Marketing Strategies Coach [COMMENT]]]> Fri, 13 Jun 2008 17:10:51 -0400 http://quikonnex.com/channel/link.php?id=31442 http://quikonnex.com/channel/link.php?id=31427 Last night a tornado that stormed through Kansas just missed our farm. Our neighbors weren't so lucky... local shelters have been set up... my sis the nurse is working overtime.. 1 confirmed dead and many homes and businesses are completely gone. Kind of makes you stop and think about what's really important. There is only one thing we know for sure is one day we will die, none of us knows when that will be we just know it will happen.

In life we are always going to have obstacles that we must overcome so we can achive what we truly want. Last night was another one of those obstacles that many neighbors must deal with. It's how we react to obstacles that will either make or break us.

Obstacles are not walls meant to stop you, they are doors that lead to progress.

In my business last week I stretched my brain to the max on html code. Html code has been a huge obstacle for me. This morning my html obstacle seems like a tiny bump in the road. It was my brains creative way of telling me what must be dealt with to achieve my goals.

I'm not going to write a long message to explain what is very clear. Everyone, everywhere, doing everything and anything, faces obstacles. No person is immune from obstacles. Don't think for a minute that the successful people you hear about in all walks of life (including online gurus) haven't had obstacles to overcome.

What's my point? Face your obstacles. Be determined to figure it out. Learn from them. Work hard at it and it will free you to walk through the door to experience the success you desire.

It's simple, but not easy. Obstacles small and large will always be a part of life and those people who accept this, work at overcoming them, and keep a positive outlook on their future will be the people who continually move forward and enjoy building their online success empire.

Just Think about it!

Need a simple step by step process to follow for business success? Learn more about our franchsied streamline system.
[COMMENT]]]> Thu, 12 Jun 2008 10:02:51 -0400 http://quikonnex.com/channel/link.php?id=31427