PR Web Press Release about Online Community Magazines
Online Community Magazines: Simple Multimedia Creation and Affordable Online Marketing for Communities
Online
Community Magazines is a community-based business opportunity requiring
no out-of-pocket investment. The proprietary software allows Owners to
provide easy multimedia marketing for members of their online or
offline community. Discounts apply for veterans and people with
disabilities.
Holly Springs, GA (PRWEB) April 29, 2008 -- Online Community Magazines is now accepting applications for new community installations of its online multimedia marketing software.
Owners of this work at home business opportunity provide affordable
online marketing services and easy multimedia production tools to
members of their community. Only one Magazine is installed per
geographic territory or online niche or industry, and applicants must
pre-qualify for ownership by acquiring 10 charter magazine members
prior to opening.
AroundCherokeeCounty.com, an Online Community Magazine
This unique pre-qualification system makes Online Community
Magazines a perfect work at home business opportunity for people with
disabilities and war veterans, as well as unemployed sales
professionals. In place of financial investment, they are required to
prove their ability to gain new accounts within their chosen community.
This allows potential owners to verify that they will be successful at
running a multimedia magazine for their community, as well as provide
them with opening content for their Online Community Magazine.
"The key to the success of Online Community Magazines are the
individual owners," says Penny Haynes, CEO of Encouraging Enterprises,
Inc., and designer of the software. "They must be a member of the
community which the magazine serves, and must be available to their
community during business hours. No technological knowledge is needed
because the software is intended for use by internet novices. However,
complete software training is provided, as well as suggested sales and
marketing scripts and materials. The most critical requirements are
salesmanship, an urgent desire to succeed, and knowledge of the
community and its members."
The Online Community Magazines software can be used as a multimedia business directory,
multimedia content creation system, and community internet tv and radio
site. Features of the software include RSS, podcasting, blogging,
social bookmarking, email subscriptions, a forum, FAQ and community
coupon site. For more information about the software or business
opportunity, go to http://www.OnlineCommunityMagazines.com.
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Brain Storm! Business Podcast: Statistics on User-Generated Content and Multimedia, sponsored by 1st Podcast Publishing
Click here to listen to the podcast.
In this week's Brain Storm! Business Podcast, we will discuss statistics related to user-generated content, including multimedia, and its affect on website traffic.
I have been researching this information for marketing purposes for my Online Community Magazine software. You should definitely check out a site called eMarketer.com - tons of great information there. I can't afford their paid subscription ($10,000 a year!), but I can afford their free newsletter.
I'm going to share the information on which today's business podcast is based in my marketing outline for why end-users should get a column, radio or tv show in an online magazine.
The magazine allows internet users to find your business more
quickly when they search on the internet.
I.
Search engine usage is second only to email when it comes
to the most popular activities performed by Internet users (Pew Internet
study).
II.
Americans conduct more than 4 billion searches each
month.
III.
As more and more U.S. households not only hook up to
the Internet, but go high-speed, their online activities will increase; thus
reducing their exposure to television, print media, and other channels used by
traditional advertisers. http://www.davidwilliams.biz/small-biz-news/2006-01-January.htm
By using audio and video, the site will bring more visitors to the
site – not only as consumers, but as participants!
IV.
Brian Haven, senior analyst with Forrester Research
Inc, says “More than a third of adults say they view online video at least
monthly; 45 percent of online youth ages 13 to 21 have watched streaming or
downloadable videos in the past month.
And it’s going to get more popular in the next two years.”
V.
Haven also sees video search and niche video providers,
such as sites that cater to online learners, as possible growth areas. http://www.entrepreneur.com/technology/newsandtrends/article168766.html (Nov 2006)
VI.
According to eMarketer, spending on internet video advertising in the U.S. will jump
from $775 million this year to $1.3 billion in 2008. That's an expected
increase of 68 percent.
VII.
In its November 2006 "Internet Video" report,
eMarketer stated that small and midsize businesses could greatly benefit from
this hot technology. Online video ads are cost-effective to create, and they
can act as marketing materials or even educational tools. It's also easy to
promote them through your existing online marketing
campaigns, and you can give them more visibility through
video search sites.
http://www.entrepreneur.com/magazine/entrepreneur/2007/may/177134.html
People want a
truly interactive experience where they can contribute to the website. This means an increase in web traffic to any
consumer content driven sites.
VIII.
The content consumer becomes the
creator. Led by the companies
that started this revolution — YouTube, MySpace, Facebook, Photobucket and
others — eMarketer estimates that US user-generated content sites will earn $1
billion in 2007 and reach $4.3 billion in ad revenues in 2011. 
IX.
On a worldwide basis, user-generated content ad
revenues will rise from $1.6 billion in 2007 to $8.2 billion in 2011. 
You can now market your business
products and services in the same level as major conglomerates for only a
nominal fee.
X.
"Gone forever are the days in which giant media
conglomerates control the creation, distribution and monetization of
content," says Paul Verna, eMarketer Senior Analyst and the author of the
new report, User-Generated Content: Will Web 2.0 Pay Its Way? "The
media companies are still around and still wield considerable clout as a result
of their content and their distribution networks, but today much of the power
is shifting to the consumer."
XI.
"This capability has put enormous power in the
hands of the estimated 64 million Internet users in the US who created user-generated
content in 2006 — and that number is expected to swell to 95 million by 2011,"
says Mr. Verna.
XII.
Currently, the US dominates the space, but other
geographies are expected to contribute increasing amounts of user-generated
content over the next several years, with 238 million user-generated content
creators worldwide in 2011, up from 118 million in 2006.
http://www.emarketer.com/Article.aspx?id=1005071&src=article1_newsltr
Mr. McFarland: For one of the user-generated content publishers we're
running on, about half of the content is not acceptable.
eMarketer: Does that worry you?
Mr. McFarland: A large portion of the video out there is like that TV
show featuring stupid home videos. But most of that video was good for
advertising because it had a big audience and the videos were humorous in most
cases.
eMarketer: Are you looking forward to the appearance of more
professionally produced online video content?
Mr. McFarland: The number of streams is constantly increasing. Every
major publisher we've talked to has video now or has a plan to have it by the
end of the year. TV advertisers have always had a big propensity to video.
eMarketer: What content is the big seller?
Mr. McFarland: Movie trailers, entertainment news. It's difficult to
talk about because if you do a search on Google, there's video on every
subject.
Follow the below link to see the charts.
http://www.emarketer.com/Article.aspx?id=1005054&src=article2_newsltr
In today's podcast, I also invite you to respond to a few questions I have, including:
- What would it take for you to create video on your website? Would it take giving you the software and training materials, or would you only do it if you could outsource it?
So I'd love some feedback on today's show. I look forward to hearing your answers, because I need some outside perspective! (smile).
Have a great week, and remember to DO something about those ideas you have rolling around in your head!
Penny Haynes, 1st Podcast Publishing & Online Community Magazines
[COMMENT]
Learn How To Podcast for Free at the Online International Podcasting Expo, April 20-21.
(PRWEB)
April 16, 2007 -- The success of Podcamp Atlanta and Podcamp NYC proves
that Podcasting is an incredibly effective tool for entrepreneurs and
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Visitors can participate in three (3) free audio/visual Podcast
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These free sessions at the Online International Podcasting Expo are
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Attendees will receive free recording, editing and mixing software,
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Groups of 10 or more receive discounted tickets, so professional
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Marketers can benefit from learning podcasting as an additional service
that they can provide for their clients.
For more information about the Expo and about discounted tickets, go to the Online International Podcasting Expo site.
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