FEATURED ARTICLE

Absent (minded) Traffic Exchange Owners
Eva J. Mah
Nexus Exchange Owner/Admin

Traffic exchange owners who seemingly disappeared off the face of the earth was a popular topic for 2007. I kept checking to see if Aaron and I made the list of MIA owners. Yesterday, I realized that I had nothing to worry about. We hadn't actually disappeared. Support for Nexus was taken care of. The website was maintained. We were not absent at all. We're just absent-minded because we forgot about the newsletter.

We have been unusually quiet this year. In re-evaluating our business plan, we realized that adjustments needed to be made for the growth of ACPeavy Enterprises. Both
Nexus Exchange and Cache Articles needed of some TLC that we couldn't provide under the established plan. We had some hard decisions to make, decisions that would effect many facets of our relationship. As Aaron will readily tell anybody, I don't like change. Negotiations were tense at times, but we came through it all with a stronger partnership.

The experience taught us that in any partnership, professional or personal, communication is key for success. Views must be expressed to all parties concerned. Issues must be discussed as they occur. But, in the end, each party makes a decision based on his/her own values and needs. You do not agree to something "for the good of the relationship" unless that relationship benefits you personally.

Along those lines, we, as owners of Nexus Exchange, are in partnership with you, the members. To uphold our responsibility to you, we need to be more proactive in notifying you of program changes so that you can decide whether to stay a member or upgrade. Only you can decide if Nexus Exchange is worth your time and money, but we must provide you with the information necessary to make that decision.

We look forward to continuing our relationship with you, and to meeting your advertising needs. Here is to a prosperous 2008 for all.

About the author:

Eva J. Mah began her career in internet advertising in 2003. She helped develop and establish Nexus Exchange and Cache Articles under the parent company, ACPeavy Enterprises. Learn more about her at her website, evajmah.com.

Copyright © 2008 Eva J. Mah. This article may be freely distributed with this box intact.

NEXUS EXCHANGE UPDATE

Support Conferences are no more
We no longer offer live online support conferences. You can still reach us readily by email and telephone, or post in our section of NetMarketing Forum.

New Contact Information
Visit our support page to view all the ways that you can get in touch with us. Please note that the phone number has changed.

SplashPoints Now on the surfbar
SplashPoints can be claimed on the surfbar. You may trade your SplashPoints for products and services anywhere that SplashPoints are accepted. For the current list of premium merchants, go to the SplashPoints Shop.

Major Overhaul on the horizon
You won't be able to miss it when it happens. Trust us.

OUR PICK

This section of the newsletter will be re-vamped. OUR PICK will cover any programs, products and Nexus Exchange MEMBERS of note. We will use this section to let you know about helpful marketing and advertising tools that we have found, as we have been. We will also make special mention of Nexus Exchange members who we believe deserve some recognition. In short, this section will give credit where credit is due.

For this issue, we recommend that budding webmasters subscribe to SEO Tip of the Day.
SEO Tip of the Day comes from John Alexander of searchengineworkshops.com. Subscribers receive, free of charge, a brief, daily email with one suggestion for optimizing the search engine visibility of your website. You will pick up helpful tips on getting your website indexed by search engines. Don't save your best work for Nexus Exchange members. Let the world find your website easily with a search engine search!

THROUGH THE EYES OF Eva ...

I think I've become an "old school" online marketer.

Remember the days when you were encouraged to put your picture on your web pages? You were told that it didn't matter if you didn't look like a model? Now, all I see are pictures of models!!! What gives? How do we brand ourselves if web graphics include pictures of models? Pictures of people and faces just don't stand out anymore. I think that is sad.