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In today's Brain Storm! Business Podcast, we will discuss 'to advertise or not to advertise' - in social networks, which is the question.

Facebook and Google are facing off in the arena of social networking and advertising. Now we all know that Google is king when it comes to ads, but Facebook has the momentum from the success of it's social network. Google has moved into the social network realm, and now Facebook is moving into advertising.

Do consumers mind being spammed by social networks and even by their friends?

That is the advertising debate that rages. Facebook has a goal of members basically referring products to other members. Google, of course, has their search ads that successfully work. Which one will win out?

Closed garden or open book?

Facebook is known as a closed garden, where its widgets and programs only work in Facebook. Google's widgets and programs are usable within their network of partners, including My Space, Linked In, etc. Which way is better?

Listen to today's business podcast to find out what I think, but then please go to http://www.BrainStormBusinessPodcast.com and tell me what YOU think.

Until next time, DO something about your ideas!

Penny Haynes, 1st Podcast Publishing & Online Community Magazines