Podcasting is definitely growing!

The expectations of it's continued growth is high, making it a great marketing tool for businesses. It is growing at a much faster rate than blogging did, and the new found love for ipods is fostering it!

People purchase iPods for music, but discover Podcasts along the way.

I believe that podcasting is secondary for iPod owners, but they find their way to podcasting eventually. First it is intrigue, then it is the delight in controlling their own "radio" content. Then it is a true loyalty to a program that keeps their attention.

iTunes has done much for the propogation of podcasting.

That is because iTunes owners will subscribe to iTunes upon registration, and that makes them perfect candidates for finding new podcasts. However, since their first love is music, I believe that the competition among podcasts to capture and keep an audience will demand excellence in their content and production.

Some Podcast Directories will not accept phone recorded podcasts.

They consider those podcasts substandard. So if you're just podcasting for a hobby, it's fine. But for business podcasts, you've got to raise the bar and record on your own computer for the best quality of sound.

If you have any questions about how to create a podcast, please feel free to contact me.

You can even join the Ryze Podcaster Central Network and network with other podcasters. You never know what you will learn!

Penny Haynes, www.1stPod.com

Listen in as Penny is intereviewed about 1st Podcast Publishing and Podcasting on the PC Primer Radio Show / Podcast.

On Thursday, July 7th, the cover of the Atlanta Journal featured Georgian Podcasters, and Penny Haynes was featured pictorially.

The article mentions Penny's 5-week podcasting course for entrepreneurs, referring to the Podcasting Handbook course, now available on CD.

Read the podcasting article here.

For more information about podcasting, you can go to 1st Podcast Publishing (http://www.1stpod.com), or for more about downloadable audio/video audio editing and podcasting courses, go to http://www.PodcastingAndAudioEditing.com

Audible to begin RSS delivery and podcast service
By Dennis Lloyd | 06.24.05 | Podcasting

Today, Audible announced plans to distribute the New York Times Audio Digest, Wall Street Journal and other periodic audio content via RSS. Audible customers can schedule automatic delivery of their periodic programming to their computers and to any one of more than 135 AudibleReady handheld devices, including the iPod.

Audible has also launched an information page outlining its strategy behind profitable podcasting. "Starting June 24th, you can put Audible's management experience, platforms and tools to work for you and your podcasting strategy. Audible now offers content producers the infrastructure for circulation control, paid subscriptions and advertising management needed to effortlessly produce and manage podcasting - and turn that audio content into predictable, incremental revenue." [via I-Newswire.com]"

iPodlounge | Audible to begin RSS delivery and podcast service

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I've contacted Audible to find out their pricing and if they encrypt the feeds like they do with their audio books, which would mean that they limit their service to people with Audible-compliant devices.

Podcast For Your Podcast, by Lynnette Chandler of Tech Based Marketing

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That’s a tongue twister isn’t it? I found OpenPodcast recently. It allows people to contribute to a podcast. You can email your audio file to them or you can call in and record. You’re only allowed 5 minutes or less.

So I thought… wouldn’t this be a great way to promote your podcast? Just take an old recording, cut it down if it’s longer than 5 minutes, mix in a short message like “listen to the complete recording at www.yourpodcast.com” or you could create an ‘ad’ just for it.

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As an editor's side note, when you list your podcast with http://www.FamilyFriendlyPodcasts.com, you submit a link to one of your shows, and it is added as the latest addition to the podcast version of FamilyFriendlyPodcasts.

Penny Haynes, 1st Podcast Publishing

Lynnette Chandler has a great little text tutorial on createing an automatic Podcast/RSS feed with Feedburner. Go to http://techbasedmarketing.com/podcast/automatic_podcasting.html and tell her Penny sent you! (smile)

FREE video tutorial on how to install and use iPodder.

I couldn't find any video tutorials on how to install and use iPodder, so I created it for my 'Create A Podcast' Handbook class, and decided to share it publicly.

Just go to http://www.1stpod.com/7155.html or go to 1st Podcast Publishing (www.1stPod.com) and go to the Podcast Directory.

Now you have a tool to help convert your ezine subscribers to podcasters.

This simple tutorial will allow anyone to receive podcasts within 10 minutes! So create a podcast, share the video, and let everyone hear you!

Penny Haynes
http://www.Create-A-Podcast.com

Understand How To Create A Podcast

If you are interested in learning how to create a podcast for your hobby or your business, but don't really understand what podcasting is and how it can be used for your business, I invite you to come to my free Introduction To Podcasting seminar, which will be held in a Co-Op World audio conference room during their Summer Sizzler session.

It Doesn't Have To Cost An Arm And A Leg

I will be telling you about all of the things that you need to create a podcast inexpensively, but professionally. You can go to: http://co-opworld.com/member/50522/?summersizzler to register, see the expo hall and review the schedule. My seminar will be at 9:50 am EST on Saturday morning, June 4th. I'd love to meet with you there.

Penny Haynes
http://www.Create-A-Podcast.com

The Complete 'Create A Podcast' Podcasting Handbook for Busy Entrepreneurs.

The Complete 'Create A Podcast' Handbook for Busy Entrepreneurs is a 5 week course that, by its end, will have you recording, editing, mixing music, uploading files to your server, creating your RSS podcast feed, listed in all podcast directories and more. Participants receive:

Training in a recorded audio conference room (seating is limited to 24), with access to the recordings and videos within 24 hours after the class.

Instructions on receiving and listening to podcasts.

Audio Recording 101+ - Everything you need to know about recording and editing high quality audio files on your own computer. This course goes beyond the original AR101 class, adding in music mixing, special editing tricks, and more. No special or expensive equipment necessary, other than a headset microphone to plug into your computer's sound card. For those who have purchased the original AR101 course, you will be given a discount coupon equal to the amount which you originally paid.

A password protected forum for questions and answers, which will also contain all of the curriculum for download and review.

***While supplies last***, participants will receive a 128 MB MP3 Player/Recorder/Storage Key (a $70 value) so they can download and listen to podcasts.

Training in vocal delivery for the most professional podcast possible.

Constructive reviews of participant podcasts. Different ideas for new and interesting types of podcasts.

Upon completion of the course, each participant will receive the entire recorded curriculum, with all audios, videos and texts, on CD. Late breaking news! RPM Success has offered their 2-CD set, Introduction to Busines Blogging, a $100 value, to all podcasting students!

Participants will also receive a 10% discount off of any single editing service, and a 20% discount off of any continual audio editing services.

The Outline is as Follows:

Week 1 - What is Podcasting, What Can It Do For Me, What Do I Need and How Much Will It Cost? (Not much, by the way!) Homework: Download a podcasting program and subscribe to several podcasts.

Week 2 - Resources For Your Podcasting Needs, including where to find it, what it costs, and how to use it. (No expensive investment necessary!) Will include how to upload your files, where to upload them to, and how to create a podcast entry in your RSS feed. Also where to find music. Homework: Review the Audio Recording 101 Program in preparation for next week's class.

Week 3 - Audio Recording 101+. Intensive instructional course on recording, editing, mixing music, saving files, and the differences in frequencies and bitrates (it's not as complicated as it seems). Homework: Record and edit a practice recording, and put music behind it.

Week 4 - Vocal coaching for delivery and recording. Discussion and review of the different types of podcast styles and productions you can create. Review of existing podcasts for do's and don'ts. Everyone will get a chance to try out their skills by the end of the evening (don't panic! It will be fun and non-threatening.) Homework: Record and edit your own podcast. Upload it to your server and place the information in the RSS feed, so we can review your podcast next week. (We'll be gentle, I promise.)

Week 5 - Review of participant podcasts. All of the places to submit your podcast. Ways to use podcasting for marketing your own products and services. Peripheral ways to make money with your newly found recording skills!

Next class: June 2, 9, 16, 23, 30 (Thursday nights, 9pm EST)

Price: $199.00

Register to create your podcast here.

Corey's description is short, sweet and to the point. You can also check out his other e-courses by going to his site: http://radio.about.com

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Creating Your RSS Feed File

by Corey Deitz

An RSS feed is actually a text file with the extension .rss . You can name it anything you like as long as it ends with .rss . As an example, we’ll call the one we’re going to create MyPodcast.rss.

Now, inside the RSS file are several directions created in what is called Extensible Markup Language or XML. It’s similar to HyperText Markup Language or HTML.

If you’ve ever written any HTML or just seen the code of a webpage, then you might know web pages are created using what are called “tags” like:

<Title> This is the Title of my page </Title>

XML uses a similar tag system to describe exactly what is inside the RSS file.

The good news is, you can copy another RSS file as your template and then modify it as needed.

Open up your windows Notepad by clicking:

Start | Run| and typing in Notepad then press ENTER

It’s important you use a text editor like Notepad because a text editor does not include any text formatting like a word processor.

If you used Microsoft Word to create your RSS file, it would fail miserably because of the hidden formatting.

Now, with Notepad open copy this code into it:

<?xml version="1.0"?>

<rss version="2.0">
<channel>
<title>My Program</title>
<link>http://www.mywebsite.com/myaudio.mp3</link>
<description>My first podcast</description>
<language>en-us</language>
<copyright>2005</copyright>
<lastBuildDate>Today’s Date</lastBuildDate>
<webMaster>youremail@whatever.com</webMaster>
<ttl>1</ttl>

<item>

<title>Today’s Radio Show - Monday</title>
<description>Here’s my Monday podcast. Hope you like it.</description>
<pubDate>Today’s Date </pubDate>

<enclosure url=" http://www.mywebsite.com/myaudio.mp3" length="4834743" type="audio/mpeg" />

</item>
</channel>


</rss>

I'm sharing the different articles that people have created, and are public knowledge, about how to create a podcast. If you are a do-it-yourselfer, and are not put off by textual how-to manuals, then this is the way for you to go.

But if you need more hands-on instruction, I invite you to join our 5-week audio and video live instructional seminar on recording, editing, mixing with music, RSS feeds, uploading and more. To find out more about the Complete 'Create A Podcast' Handbook seminar, go to 1st Podcast Publishing or go directly to 'Create A Podcast' Registration. We are offering a 128 MB MP3 player as our gift to those who learn to inexpensively create a podcast - but only while supplies last. The course will also be shipped to you on CD when completed.

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How to Create Your Own Podcast - A Step-by-Step Tutorial

From Corey Deitz, Your Guide to Radio. So, What Exactly is a Podcast? First: Why is the Radio Guide writing about Podcasting? Because it's very clear to me the Internet coupled with pesonal technology like iPods and MP3 players have empowered everyone with a new voice while redefining what "Radio" is in the 2000s from both a technical and distribution sense. Although I love traditional Radio, I'm also willing to embrace new paradigms. If you're reading this, then apparently you are, too.

A Pocast is:

1. An audio file you create in .mp3 format... 2. Which contains your own radio show or any audio you wish others to have... 3. That you upload along with an RSS (Really Simple Syndication) file to a server (your website for instance)... 4. Read More from Corey's Site

Todd Cochrane contacted me about his new book about how to create a podcast, and I wanted to share the press release with my readers and listeners. If you're a do-it-yourselfer, then I encourage you to get Todd's book. If you need more than that, such as someone walking you step by step through it, and having access to the person teaching you how to create your podcast, then I invite you to check out the Complete 'Create A Podcast' Handbook - 5 week seminar. You can also learn more about how to create a podcast at 1st Podcast Publishing.

May 13, 2005

Wiley Publishing has announced a new Podcasting how-to book, Todd Cochrane's Podcasting: Do It Yourself Guide. The book, part of Wiley's ExtremeTech series, shows readers not only how to find, download, and listen to podcasts, but also how to create a podcast of their own.

Author Cochrane is the owner and host of Geek News Central, a technology news hub and weblog that serves more than 250,000 weekly visitors. Todd's podcasts, which began in Oct 2004, were among the first.

Podcasting: Do It Yourself Guide has a publish date of May 30, 2005. It will retail for $19.95. It's available for preorder at Amazon for $13.59.

The book covers:

-Creating a podcast with just a PC or Mac
-Building a more professional recording studio
-Integrating on-air phone calls, interviews, music and more
-Dealing with copyright, music ownership, creative commons, and RIAA issues
-Integrating advertising into broadcasts
-Hosting and distributing podcasts
-Understanding the geeky stuff RSS, XML and Enclosures


PODCASTING: Do It Yourself Guide
By Todd Cochrane
Published by Wiley
Publication Date: May 30, 2005
$19.99; Paperback; 314 pages; ISBN: 0-7645-9778-7

Publisher's Blurb

Podcasting has taken the online world by storm, and even some traditional radio stations have begun to experiment with delivering their content using this technology. But is doesn't take a professional to create a podcast. PODCASTING: Do It Yourself Guide puts the power of broadcasting into the hands of anyone who feels they have something to say.

Kelly McCausey of Shoestring Radio interviewed Penny Haynes about 1st Podcast Publishing (1stPod.com), and how Penny helps anyone who is interested in creating a podcasting. Listen to learn more about how to create a podcast...

Why would you want to create a podcast? Have you ever dreamed of having your own talk show? Doing your own commercials? If so, podcasting is just the venue for you to fulfill your dreams.

Unlike conventional broadcasting, which is very expensive, as you pay for time slots, podcasting allows you to post your production whenever you want, and allows your listeners to download whenever they want. All you have is minimal production costs...all, I may add, which can be attributed to advertising costs on your taxes. Why? Because you are utilizing this format to advertise for your business.

"But I don't know anything about audio production..." That's all right. Because you don't have to know everything about everything in order to pursue your goals and dreams. That's why there are people like me who love to create audio productions, and do it every day for themselves and for others.

All you need to be able to podcast is record yourself, and people do that via methods as crude as a tape recorder to as sophisticated as thousands of dollars of recording equipment. Personally, I prefer something in between. Super clean recording via my computer - or at least after I've edited it, it's squeaky clean.

I had someone who was looking for equipment to produce radio quality audio. They asked me what I used to produce it. They were surprised to find out that a Walmart headset microphone and a downloaded recording and editing program were all I used. But knowing how to edit out any noise and create a crisp, clear recording is my business.

Do you know what I did last night? I removed a dishwasher from a teleconference recording. [Read More!]

I keep getting the same questions from people...Today I want to deal with, "Why should I create a podcast?"

Well, are you an audio type of person? Do you like to talk and explain things? This can even mean talking to yourself...don't laugh, I'm serious. I spoke with a very educated speaker today who performs seminars in live settings. But when I discussed how she could use Private and Public RSS Feeds and Podcasts to share her content with the outside world, she shared that she would much rather sit in her home office, record her seminar alone, without an audience, and create her product.

Other people would die on the vine if they had to talk without an audience. They feed on the energy, the feedback, the excitement, the adrenaline. Those people like to talk to other people...NEED to talk to other people...in order to feel like they are achieving their goal. Which one are you? Let's talk about that...
[Read More!]