Using Forums to drive traffic to your site is an excellent way to find targeted customers for your product or service. Our family has started using this cool little tool to help us organize and keep track of our forum posts. It's called Forum Fortunes... if you decide to use Forums as a Marketing Strategy this little tool is a must.

Actually there was an excellent training in the Prosperity Automated System back office. They also mention several other low cost or now cost marketing strategies...
Low Cost or No Cost Marketing Strategy's for PAS members

Really posting to forums is just another way of communicating online. I know I'm going to sound like a broken record here.. but here goes... people buy from people... people don't care how much you know til they know how much you care. A forum is just another way to connect with people online and get to know them.

In another post I'm going to get into partnership posting and the value it can have on both you and your partner's posts.

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

The media thrives on press releases.  Over half of the news you read in business publications comes from press releases sent to them by businesses and organizations. Media is more competitive than ever.  TV stations, radio, newspapers, and networks have all had to scale back and tighten budgets.  This means they rely more than ever on the good stories YOU send them.  A newsworthy press release can pull in lots of FREE media coverage for your business.

Anytime your are starting a new program or, new ad campaign or have put up a new website think about submitting a news-worthy Press Release.Make sure your story is something the media audience will be interested in. Editors hate getting a release that is really an ad disguised as a release. 

Send your release to media via email.  Almost everyone in media uses email.  There are several very good email release services that have long lists of media contacts.  Xpresspress.com is well-known and does a nice job. Keep in mind most release services have the same media addresses. You can get even lower rates from automatedpr.com where a minimum order is just $50.  If you send out lots of releases, consider getting a list of media and sending them yourself. Gebbie.com has a terrific media guide for about $100.

Cindy McAsey| Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

One of our PAS members and sent me a message about signing up on her own site to get the autoresponders that PAS sends, but she never got them. She was frustrated and concerned about this. She was also wanting to get more traffic to her site. Here is my reply to her email. 

That is so frustrating about not getting the email autoresponders.... what I would do is contact customer support and have them look into it. No you didn't forget to do anything, I would say chances are the email's are being blocked somewhere along the way. The emails are spread out so it's not like you get them everyday or anything.. I'm thinking about one a week to 10 days or so.

 I know I'm going to sound like a broken record but the more training you attend the quicker you will learn how to get traffic to your site. I have a new little tool that will help you stay up to date on my trainings and information to help you succeed in PAS. It's a cool little file that you just save to your desktop, when you open up you will always have direct access to my information I'm posting and my trainings.. plus many other marketers.. all free. Any get your copy at: http://qview.barefootsuccess.net

Have you submitted a press release yet? Are you posting to forums?  Those are 2 cost free way's to drive traffic to your site.

 I also think the about me page on your PAS site is worth utilizing... I have one successful PAS member that is driving traffic to her about me page first! I'm currently testing that to see how it works for me. I won't know the results for a month or so.

 Tom P. (Veretekk CEO ) is going to be doing a special training on traffic exchanges on Wednesday afternoon. He is getting 10 to 30 premium leads a day using this method.. I personally haven't used them but I will be doing a test on traffic exchanges too.

 As you probably already know I use Veretekk tools, blogs, press releases, forums, online profiles, online conferencing and PPC drive traffic to my site. I'm now branching out to qview and will be starting a direct mail campaign for my Barefoot Secret  business too.

Cindy McAsey| Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

1. Create an Image or brand for your business

2. Define your Target Market for your Customer and Business partners... so you attract exactly who you want in your business.

3. Take Inventory of your available resources that's the Time, Money, Talents, Sphere of influnce 4. Write a plan of action outline/business plan to accomplish the first 3 steps

5. Gather the Tools you will need to carry out your plan...marketing and recruiting materials/system, ads, scripts, Training programs, mentor/success coach

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

We have had quite a bit of discussion about how to write press releases and how important they are when you start a new business or campaign. Hopefully these tips will help you make your press release a success.

1. Make sure the information is newsworthy.
2. Tell the audience that the information is intended for them and why they should continue to read it.
3. Start with a brief description of the news, then distinguish who announced it, and not the other way around.
4. Ask yourself, "How are people going to relate to this and will they be able to connect?"
5. Make sure the first 10 words of your release are effective, as they are the most important.
6. Avoid excessive use of adjectives and fancy language.
7. Deal with the facts.
8. Provide as much Contact information as possible: Individual to Contact, address, phone, fax, email, Web site address.
9. Make sure you wait until you have something with enough substance to issue a release.
10. Make it as easy as possible for media representatives to do their jobs.

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

Here is a good training audio recording on ways to market Prosperity Automated System without breaking out your piggy bank. The Ad pac's are nice... but I don't know about you... I personally don't like to put my whole marketing budget into on basket.

Here is the link that you can download and listen to this one of a kind recording... I'm personally using several of these methods and they are working nicely.

Low Cost or No Cost Marketing Strategy's for PAS members

By the way the forum fortunes they mention in this recording is a very nice tool.. Actually I had planned on giving it away, but once you download it they threaten you not to do this. At the same time they give you a 100% resale rights and even the webpage to promote it. I guess they want to keep the value of the product up.

Learn more about forum fortunes here.. and if you need help setting up your webpage let me know and I be glad to help you.. it's very simple!

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

In baseball, it's said that you know an umpire is top-notch when you never notice his presence. If he's doing his job, he won't call attention to himself in any way. It's much the same for the writer of a press release. When the recipient of a release focuses only on its content -- and not on its creation -- the writer has succeeded.

With that in mind, let's talk about how to avoid the dreaded
"stopper" - something that will stop a journalist in her tracks
and distract her attention. Once that happens, your release is
toast. The point of your press release: to present information in
the least obtrusive way possible.

Consider it this way: the journalist isn't dumb -- she knows full well that you've sent her the press release for purely commercial reasons, hoping to get publicity that will make you more money. She can live with that as long as:

A: There's something in it for her (a good story) and
B: She's not reminded of your commercial desires too often.

A "stopper" breaks the suspension of disbelief needed for this
little dance to be successful. It's the boom mike showing up in
the frame of a movie -- once you've seen it, it's hard to
convince yourself that you're really experiencing something that
happened during, say, the Middle Ages.

Here are some "stoppers" to avoid:

 Clunky language. Journalists keep their language pretty
simple. Long words, compound sentences and lofty, pretentious
phrases are no- no's. Keep your sentences short. Don't try to
present more than one idea in a paragraph. Avoid words you
wouldn't use in everyday circumstances.

 Hype and puffery. The ultimate "stopper". Confusing press
release copy with advertising copy is a pervasive problem with
businesspeople. Don't call yourself the greatest, the hottest,
the coolest, the most unique or anything of the sort. If you
must make a claim of superiority for your product, service or
company, attribute it. Acme President Joe Blow said the X100
"has the ability to revolutionize the industry" is much
better than "The revolutionary Acme X100 is the greatest
industrial advance since the Wright brothers flew at Kitty Hawk."

Trademark Symbols. Including trademark or copyright or register
symbols screams "hey, look at me! I'm a press release! I come
from a business! The corporate attorneys made me include this
stuff!"

The bottom line: write like a journalist, avoid the stoppers and
answer the Five W's (who, what, where, when & why) and you'll
succeed!

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

Do you know the number one problem of un-successful businesses?
They don't take action. There's a number of reasons for this, but the biggest one is they don't know what to do or have the confidence to do it.
Successful businesses are those that take action. I'm not talking about the day to day routine actions of your business. What I'm referring to are the actions that move your business into and beyond the realm of ordinary success.
The "right" actions.
This means taking steps to find the answers to the problems your business is facing, and then implementing the solution. Because even if you have the right information - if you don't do anything with it - nothing changes. You'll still be stuck in the muck of inactivity and frustration.
Success comes from taking the right actions.
That's it. That's what the most successful companies do.
They look for, and find the information from somebody who knows the answers. It's usually a mentor or someone with experience. Then they put the information to use.
Anne Mulcahy (CEO of Xerox) was told the following by her
mentor:
"When everything gets really complicated and you feel overwhelmed, you gotta do three things -- First get the cow out of the ditch -- second, find out how the cow got into the ditch -- and third, make sure you do whatever it takes so the cow doesn't go in the ditch again."
That one of the reasons I started my online brainstorming sessions I host several times weekly to keep you from getting stuck in the ditch.
This is an open invitation to join us at the Barefoot Business Conference Center. Take a look at the event schedule that's updated weekly.

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

Advertising and customer contact is a natural part of growing and expanding your business. You cannot expect your business to grow to its utmost potential without some sort of advertising involved. This does not mean you need to break the bank to advertise. You don't need to use expensive advertising to promote your business and see results. But you do need to be smart in how you advertise and need to be realistic in what you are expecting for results. Most importantly, you need to be consistent and repetitive-- the true key to advertising and marketing success.

Learn from the example of one company's very expensive mistake. An internet company decided to throw all their money into a one-time advertising shot during the Super Bowl. They hired extra people to man the phone center, expecting huge results. C'mon - this was the Super Bowl with millions upon millions of viewers! Guess what happened? The phone barely rang. They sat dumbfounded AND are now broke. You cannot expect great results with a one time shot at getting your word out, even when it is to millions of people.

Think of the big companies. How do you think they GOT to be big companies? Almost every company starts out as an idea of just one person or a handful of people. They grow and become successful from advertising and getting the word out about their products and services. Why do you think you know the names 3M, Fischer Price, Old Navy and so many more? It's because you consistently and repetitively see their name and ads everywhere. No, not everyone wants to be the next 3M, but a company will NOT grow if you don't advertise it.

Studies show that consumers need to see your product or service anywhere from 6 to 10 times before making a purchase. Not only does this repeat contact give your company recognition... it also give you and your company credibility. All you need to do is put yourself in the consumer's seat. If you saw an ad only once, from a company you have never heard of before, for a product you might not be interested in, would you make that purchase right then and there? Probably not. But when you see a product/service over and over again, you begin to become familiar with that company and begin to subconsciously trust that company as one who is legitimate and who is successful.

80% of all sales are made after the 5th contact with the same prospect--- yet most sales/marketing people stop after the first contact upon hearing a no or the prospects lack of interest. Keep in mind that in most cases, a no means no not now. It doesn't mean no not ever. How many times have you made a new purchase after seeing something advertised not once, but several times? Repitition and follow-up is the key to all marketing success.

It all boils down to this... by staying in constant contact with your customers, whether it's through newspaper advertising, email, direct mail, or personal contact, you are building a strong and credible relationship with those customers. Don't dump someone off your mailing list simply because they haven't purchased from you in the past month or two. You never know when something you offer is going to "trigger" a response or if they may know someone interested in your product or service.

Remember this: "Persistence is what makes the impossible possible, the possible likely, and the likely definite." - Robert Half

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System

Even though the Prosperity Automated System does most of the work for you, I personally think it is important to have an image or brand to help boost your PAS sales. Here is the deal folks... people buy from people they don't care how much you know until they know how much your care. Yes with PAS it's pretty much automated heck I don't even talk to people unless they call me.. I let the team leaders do their jobs.

Personally for me once the new person has decided to purchase that is when I take over and start working with them. I do however drive traffic to the PAS site. To do that it helps tremendously to have personal information, image, or a brand people will notice. I have several training classes weekly that teach how to develop your image or brand.

I'm using this cool new tool that will keep you up to informed about all of my weekly trainings I do. Just go to http://qview.barefootsuccess.net and save the file to your desktop.  There is lots of valuable information posted in qview and it's so handy just open it up. There is also a link that goes directly to my conference room where I host a majority of my trainings on the first screen under my logo.  Yes... you can get your own and learn how to market with it also by attending my trainings.

Cindy McAsey | Phone:888.272.6701 Veretekk Automated Lead Generation Barefoot Marketing System