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Kelly
McCausey of Shoestring Radio interviewed Penny Haynes about
1st
Podcast Publishing (1stPod.com),
and how Penny helps anyone who
is interested in creating a podcasting.
Listen
to learn more about how to create a podcast...
News Articles TVEyes Announces Podscope® The First Engine to Search Within a Podcast Proprietary Technology Applicable to Video Blogs and Personal Videos Fairfield, CT (April 11, 2005) -- TVEyes, the real-time broadcast search provider, today announced Podscope®, the first engine to search within a Podcast. TVEyes’ Podscope, which makes every word searchable within a podcast, enables the audio indexing of podcast content, which is equally applicable to video blogs and personal videos. Podcasts are essentially downloadable radio programs distributed through RSS that can be put onto a digital media music player or iPod. Podscope will be generally available later this month. TVEyes, which has been indexing television and radio broadcasts since 1999, crawls the web with Podscope looking for podcasts and creates an index against every word, thereby making the contents searchable. The user can search on a term, generate a list of results ranked by a variety of methods to find the most relevant podcast and click to play or click to download. “With a looming explosion in such user generated rich content as Podcasts and video blogs, there is a growing need to empower consumers to find and subscribe to programs that meet their diverse interests,” commented Allen Weiner, Vice President and Research Director at Gartner. “Searching and indexing these varied audio and video programs will not only benefit content-hungry consumers, it also adds legitimacy and velocity to this burgeoning space.” About TVEyes TVEyes, headquartered in Fairfield, CT, has been indexing television and radio broadcasts since 1999. It is the first company to deliver real-time TV and Radio search across multiple languages on an international platform. Services are provided to a wide range of users in both consumer and professional markets including Government and Law Enforcement Agencies. The company uses a range of proprietary technologies to index audio feeds that allow Radio and TV to be searched by keyword – just as you would use a search engine for text. The TVEyes Professional service offers personalization features and can be configured for large deployments in corporate environments. The technology is completely automated and all feeds are captured on a 24x7 basis. More information on TVEyes can be found at http://www.tveyes.com or http://www.podscope.com. ### For more information or to arrange executive interviews, please contact: Alison Minaglia (203)972-3170 or aminaglia@technologypr.com
Why would you want to create a podcast? Have you ever dreamed of having your own talk show? Doing your own commercials? If so, podcasting is just the venue for you to fulfill your dreams.
Unlike conventional broadcasting, which is very expensive, as you pay for time slots, podcasting allows you to post your production whenever you want, and allows your listeners to download whenever they want. All you have is minimal production costs...all, I may add, which can be attributed to advertising costs on your taxes. Why? Because you are utilizing this format to advertise for your business.
"But I don't know anything about audio production..." That's all right. Because you don't have to know everything about everything in order to pursue your goals and dreams. That's why there are people like me who love to create audio productions, and do it every day for themselves and for others.
All you need to be able to podcast is record yourself, and people do that via methods as crude as a tape recorder to as sophisticated as thousands of dollars of recording equipment. Personally, I prefer something in between. Super clean recording via my computer - or at least after I've edited it, it's squeaky clean.
I had someone who was looking for equipment to produce radio quality audio. They asked me what I used to produce it. They were surprised to find out that a Walmart headset microphone and a downloaded recording and editing program were all I used. But knowing how to edit out any noise and create a crisp, clear recording is my business.
Do you know what I did last night? I removed a dishwasher from a teleconference recording.
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I keep getting the same questions from people...Today I want to deal with, "Why should I create a podcast?"
Well, are you an audio type of person? Do you like to talk and explain things? This can even mean talking to yourself...don't laugh, I'm serious. I spoke with a very educated speaker today who performs seminars in live settings. But when I discussed how she could use Private and Public RSS Feeds and Podcasts to share her content with the outside world, she shared that she would much rather sit in her home office, record her seminar alone, without an audience, and create her product.
Other people would die on the vine if they had to talk without an audience. They feed on the energy, the feedback, the excitement, the adrenaline. Those people like to talk to other people...NEED to talk to other people...in order to feel like they are achieving their goal. Which one are you? Let's talk about that...
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Below is an article by Jim Meskauskas, forwarded to me by Kim Bloomer. I want to share my response...then the article.
I use podcasting for marketing, but my business fits like a hand-in-a-glove with podcasting. I produce and offer downloadable digital audio books (www.EncouragingAudiobooks.com), as well as help people affordably produce podcasts (www.1stPodcastPublishing.com).
I loaded my Comedy Clip of the Week Podcast (excerpts from some of our clean comedy books and recordings) up to iPodder.org and went from double digit hits to 4 digit hits, in 2 weeks. I'm headed for about 5000 hits at this rate this month. Downloads have increased (I offer a lot of free audio books and ebooks as well) from all over the world. I'm getting new prospects contacting me every day inquiring about assistance with podcasting.
I am encouraging entrepreneurs, coaches, speakers, teachers, etc. to share their knowledge via podcasting as a means of self-promotion - basically replacing (or augmenting) the ezine/newsletter model that has been so prevalent. Not to mention, with the RSS communication tool I use, Quikonnex, you can have as many channels (both public and private - password protected), so you can podcast seminars, recorded teleconferences (hopefully edited and made more professional, though!), and give paying customers access.
Podcasting is an excellent and inexpensive way to continual market yourself in a professional and entertaining way. The sky is the limit with what you can do when you create a podcast!
Thursday, April 7, 2005
Like Two Peas in a Podcast
By Jim Meskauskas
Eighteen months ago, if I'd asked you what an iPod is, like most people, you'd fumble around with a few guesses, perhaps cleverly thinking that the 'i' indicated something to do with the Internet, remembering that the 'i' prefix was once the ubiquitous indicator for all things Web.
Finally, though, you'd be forced to concede that you didn't know, maybe mumbling to yourself, but loud enough for me to hear, something about how you think you've heard of it but just can't remember.
Today, the iPod has entered the public consciousness to such a degree that it has become a proprietary eponym, like Xerox or Kleenex... or TiVo.
According to Apple Inc., there were 4.4 million iPods sold in 2004. Today, there are between 9 million and 10 million iPods on the streets.
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This 4-minute video is great to get an overview of podcasting. If you are confused about what you learn, this will slow things down to a crawl! (smile)
http://www.cadence90.com/wp/index.php?p=3548
To access a page where you can download a free copy of the full report click here.
Summary
Podcasting is probably going to become an important media phenomenon.
As commonly used, the practice is less than a year old but it appears to be gaining momentum on the Internet faster than anything since Shawn Fanning’s Napster.
While the purpose of this paper is to provide an overview and analysis of the development, it is important to understand that events are progressing so rapidly that there are likely to be a number of significant aspects that we have failed to address. Nonetheless, in the spirit of “if not now, when?” we have decided to go ahead and share our initial thoughts.
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