The cover of Fortune's July 2005 issue said it all: "Retire RICH, Take Control of Your Future".

And the entire magazine brainstormed about the different ways that people can ensure a wealthy retirement. But one article in particular challenged the traditional view of retirement, and stated that it simply doesn't exist anymore.

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With the advent of the Baby Boomers moving into retirement age as of January 1, this segment of the population will tip the scales economically and socially.

People are living longer, making money for longer periods of time, and continuing to work (mostly part time) beyond their normal retirement age - and not necessarily for money.

Some senior citizens are starting over - going back to school, trying new careers - simply because they can.

Unlike in the 1800s when living to 65 was almost unheard of, and there was therefore no reason to consider retirement planning. Today's 50+ group has every reason to make sure their twilight years are enjoyable.

So brain storm along with us today as we review how our entire society may be transformed with the largest wave of retirement age people ever.

And learn about the opportunities for you to provide valuable products and services to cater to this market segment, that actually holds three quarters of all of the wealth of the country!