About Your Coaches: John-Paul Micek and Deborah Cole Micek have combined their unique styles to coach thousands of small-business owners around the world to combine online and offline strategies to get, grow, and keep more clients. These premiere Click-and-Mortar Coaches developed the revolutionary Master of Business Ownership™ (MBO™) Program and offer this Business Growth System through exclusive membership in the Business Owners Coaching Club. Based on 12 Roots of Business Prosperity™, it’s the only practical, street-smart system designed to completely transform your small business and turn it into a 21st Century Powerhouse that delivers the profits, personal fulfillment and ideal lifestyle you deserve.

Is your marketing message strong enough to turn some people off? If not... chances are you're probably not turning people on and pulling them to your business like a magnet either. In this recording, you’ll learn the pros and cons of integrating values into your marketing. . . International Business Coaches John-Paul and Deborah Micek, of the Business Owners Coaching Club show you what works in the real world.

This business coaching team brainstorm the pros and cons, the right and the wrong times for edgy marketing messages, and how you can determine the right marketing message for your target audience. This audio article is based on the February 2005 issue of Inc. To access the outline of brainstorming ideas discussed in this audio article, and discover how these International Business Coaches of the BusinessOwnersCoachingClub.com can help accelerate your success in business, see below.