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Click here to listen. Just a quick update as we start getting ready for the April 18 & 19th, 2008 Online International Podcasting Expo!
Rob Anderson of Cagora (previously,
Co-Op World) and I have agreed on the date, and in October, after the
Portable Media Expo, we will start putting everything together.
The biggest news is that attendance at the International Podcasting Expo will be FREE!
It will be completely sponsor-based. There will only be a charge for
access to the library recordings or having the recordings shipped on
CD. The price point during the Expo is only $49.95, and is completely
optional. (After the expo, it will be $99.95, with profits split with
whoever sells it.)
Start thinking about what subjects you would like to hear about, and what speakers you would like to request.
I’d also like your feedback about creating an InternationalPodcastingExpoDirectory.com site with my Online Community Magazine software.
- All IPE participants with an existing podcast or blog will be able
to submit it for free to the International Podcasting Expo Directory.
- People who want to start a podcast, we will host it with unlimited storage and bandwidth for only $20/month.
- I will also offer free blog hosting with it for people who want to blog about podcasting.
For those of you heading out to the Portable Media Expo, have a
fabulous time! Think about what would make a great follow-up in 6
months at the April Online International Podcasting Expo.
Penny Haynes, 1st Podcast Publishing & Online Community Magazines
Click here to listen.Angela Gillaspie shares the history of Sassafras - you'll never believe how important it has been to our great country! Angela has several great audio books at SouthernAngel.com, including "I Am Momma, Hear Me Roar", "Finding God", and "Inspirations".
Penny Haynes, 1st Podcast Publishing and Online Community Magazines
In today's Christian podcast, Words of the Week will share a short comparison about Christians and pumpkins, and how much we are alike.
Being a Christian is like being a pumpkin. God lifts you up, takes you in, and washes all the dirt off of you. He opens you up, touches you deep inside and scoops out all the yucky stuff-- including the seeds of doubt, hate, greed, etc. Then He carves you a new smiling face and puts His light inside you to shine for all the world to see. This was passed on to me from another pumpkin. I'm sending this to all the pumpkins in my patch. Happy Fall!
Penny Haynes, 1st Podcast Publishing and Online Community Magazines
Click here to listen to the podcast. In today's Brain Storm! Business Podcast, we will discuss widgets, and how you can use them to market your business. Widgets are the buzz word nowadays - small, inexpensive, customizable programs that e-retailers and online businesses hope that their clients will download and put on their desktops. First the businesses create widgets, then they figure out how to bribe their customers to download the widgets, and finally, they monitor their customers' responses to what they put on the widget. You can create your own widget with online tools, brand an existing one, or hire a programmer to do it for you.In today's competitive business market, every advantage you have can make a difference in profit or loss. Investing in these small programs can potentially increase your income. In 45 days, one company had 10,000 downloads of their widget and an increase of $7,500 worth of sales DIRECTLY related to the widget. Now, THAT's impressive. Widgets resemble podcasts and RSS feeds in their ability to connect with potential clients without them coming to your website.The trick is creating something entertaining enough, or informational enough for people to want to download it. Tactics have included telling them a new item is for sale 10 minutes before the information is released to everyone else, or offering financial perks for downloading it. You also have to decide what the widget should do that fits your business. I'd love to hear some brainstorming ideas about how to use widgets, so if anyone wants to do a live brainstorming session, please let me know.I hope you respond and we can have a great time while coming up with useful marketing ideas. I'm working on creating some online widgets for syndication for the Online Community Magazines software. Until then, have a fabulous week, and remember to DO SOMETHING with all of those ideas in your head!
Penny Haynes, 1st Podcast Publishing & Online Community Magazines
Click here to view the video.Enjoy this Penguin who must have been slipped something...you'll see what I mean in this video!
Penny Haynes, 1st Podcast Publishing and Online Community Magazines
Click here to listen to the podcast.Today, I'll share and discuss Brain Storm Business Podcast Listener comments from this past week:
Sallie Goetsch (rhymes with sketch ) wrote:
Hi, Penny. Glad to have you back.
I heard Catherine Cook speak at the iMeme conference in San Francisco on July 12th, but I didn't get a chance to interview her. My impression was that whoever had the initial idea, she's got some definite ideas about what works with it now. And I'm totally with you regarding age-appropriate behavior and network membership. See my need their own toys" article for more.
Don Marsh wrote:
Penny,
Thanks a lot! I'll have you know that I am 48 and have a Facebook account. Before than I had a MySpace and a Xanga. I have never tried to "friend" any teenage girls. I used these things to keep up with my son and daughter. I've always subscribed to their blogs, because it was a great way to keep up with what's going on in their heads. One time my daughter tried to put a little distance between us online. She got a new identity. However, I found out right away because I also subscribed to her friends.
She is married now and is still on facebook. I love to read her updates.
We aren't all a bunch of pervs, you know!
Click here to view the video.If you love cats, you may not like this video, and very obviously this video can't claim that "no animal was harmed during the filming". But bet it makes you laugh!
1st Podcast Publishing
Click here to listen to the podcast. In today's Brain Storm! Business Podcast, we will review another online social networking phenomenon, which was supposedly started by a 15 year old girl 2 years ago, and which now brings in over 1 million visitors a month and millions of dollars. In an article on Cnet.com, they interviewed Catherine Cook, the 17 year old "owner" of My Yearbook. Of course, it helps to have an older brother who could put $250,000 into the business idea to make it happen, but that's just sour grapes on our part, right? I read a comment on the article that made me laugh, something about "My older brother never gave me $250k, and my friends never gave me great ideas for an online site - what losers!". Hehehehehehe Sticking with a specific, yet-to-be-catered-to niche is what makes My Yearbook successful.The 13 - 23 year old demographic is the target market here. Facebook focused first on college students, and now on businesses. My Space isn't meaning to cater to teens. My Yearbook focuses on this marketing niche, and seems to do it very well. Profiles are not emphasized, rather interaction and self-expression through duels, quizzes, and user-generated content magazines are the focus.Interaction is the key in this demographic. Catherine commented on the demise of printed magazines for teens, stating that todays teens don't care what Angelina Jolie is doing. She says the key to bringing the teens back is relevant content that is spawned by the participating teens. We will also dip into an article by a 17 year old Cnet intern who spurned friendship with a married 40 year old man.She was completely grossed out when a 40 year old married man wanted to be friends with her. Some of the comments on the article were amazing to me, with older people defending their right to be on Facebook and make friends with 17 year olds. Did they not read his personal "slogan" about being sooooo wasted? I think she was right on cue to think this guy was slimy and icky. So let me know what you think about this addition to the social networking sphere. I look forward to hearing from you soon.Penny Haynes, 1st Podcast Publishing & Online Community Magazines
Posted on 09/07/07 at 17:01:12 by Penny Haynes
Category: Business Podcasting
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Don, I appreciate your input. I can't quite tell from the text if you are upset with my statements, or if you are just sharing your experience. In either case, I can see your reasons for being on Facebook and other social networking sites to keep an eye on your kids and what is happening in the world. I do want to reiterate that I didn't say all 40+ year old men were "pervs", but that those that tried to fit in with and hook up with 17 year olds were out of place, and definitely suspect. Of course, I'm also sure you didn't have as your tag line, as the man in the article did, "Dude, sooooo wasted." (smile)
Thanks for taking the time to give me your feedback, Don. And I don't think you are a perv. (smile)
Penny Haynes, 1st Podcast Publishing
Penny,
Thanks a lot! I'll have you know that I am 48 and have a Facebook account. Before than I had a MySpace and a Xanga. I have never tried to "friend" any teenage girls. I used these things to keep up with my son and daughter. I've always subscribed to their blogs, because it was a great way to keep up with what's going on in their heads. One time my daughter tried to put a little distance between us online. She got a new identity. However, I found out right away because I also subscribed to her friends.
She is married now and is still on facebook. I love to read her updates.
We aren't all a bunch of pervs, you know!
- [Link to this item]
This
is Lori Arriaga of Christian Women's Resources
with this weeks edition of Words for
the Week, Christian Podcast
where we bring you hope and encourgement brought to you by Encouraging Audiobooks.
With the school year already here and as a Christian parent
who home schools a certain scripture verse always comes to mind but more so
during this time of year that I wanted to share with you.
Deuteronomy 6:5-9 - Love the LORD your God with all your heart and with all
your soul and with all your strength. These commandments that I give you today
are to be upon your hearts. Impress them on your children. Talk about them when
you sit at home and when you walk along the road, when you lie down and when
you get up. Tie them as symbols on your hands and bind them on your foreheads.
Write them on the doorframes of your houses and on your gates.
I pray this is my heart always and yours as well so we may train our children
up in the Lord, making a difference in their lives and societies as well.
Until
next week, this is Lori Arriaga
of Christian Women's Resources,
and Words for the Week, Christian Podcast Sponsored by Encouraging Audiobooks.
|
1st Podcast Publishing - Audio/Video Magazine (Variety)
Don’t know where to start? Try my e-book, “101 Things To Do With Audio And Video (To Promote Your Business)”
Thanks for taking the time to give me your feedback, Don. And I don't think you are a perv. (smile)
Penny Haynes, 1st Podcast Publishing