Why do consummate professionals, who strive for excellence in everything they do, offer their clients raw, unedited audio products?

Picture the scene. They prepare for the teleconference seminar, they get their information and outline together, they may get co-hosts to work with them, they spend hours advertising or networking to get the word out about the seminar. Then comes the event and they record the seminar, knowing that the end goal is a series of audio CDs for later sale.

Yet these consummate professionals, who realize that every email, every letter, every web page, every conversation, is a reflection of their level of professionalism, will then send out a RAW audio recording of their teleconference, including the long pauses, the joking and personal references, the obvious difference in sound levels (where some people are loud and others barely audible).

How about the discussion between the co-hosts about what they should discuss next, not to mention the "uhs" and "you knows" and half-finished sentences that suddenly change mid-phrase to another sentence when the speaker thinks twice about what they were about to say? Is this something that you would expect from a professional you had just paid $197.85 to access this recorded telecourse? I don't think so. Just listen to this comparison of raw and edited audio...

So, my question to you is, why would you release raw audio to your clients? [Read More!]

It all started when one of my clients told me that she was so happy to have found one person she could go to for all of her needs - products, website, consulting, etc.

I realized that, with the professional connections I have, providing one-stop-shopping for entrepreneurs who don't have the time or energy to find trustworthy professionals was something I could offer my clients.

Therefore, eMediaTouch.com is very proud to announce our alliance with some very talented and dedicated professionals. Although my specialty is audio and video services, products and resources that range from recording and editing to CD and DVD duplication and fulfillment, I have utilized my connections to provide my clients with much more than multi-media.

Self-described "Non-techies" appreciate us, because as a group we provide one-stop-shopping for their website (creation and maintenance), their multi-media needs, their products, administrative help, RSS/Podcast/Blog setup, Audio Recording Lines, business consulting, graphics, ebooks, and more. We've put together a team of people who can take care of your business, because we are specialists in our fields of expertise, and although we can cross-over into other areas, we'd rather stick with what we love. I'd like to introduce you to our team of experts... [Read More!]

A very wise man (actually, my mentor and father-in-the-Lord) once said to me, "Penny, one day, people will pay you for what you know."

10 years ago, just starting back out into the business realm, after a 5 year hiatus of raising my children, I couldn't believe I could ever know anything so valuable as to make people willing to pay me for it. But he was (as always), so right.

After years of doing, I find myself conducting what I have finally realized is Business Consulting in the area about which I am most passionate - digital download media, and eBusiness resources that allow you to increase your exposure with minimal monetary outlay and less reliance on outsourcing.

[Read More!]