What does this latest trend mean and how will it affect the way you market online?

There is a lot of "noise" in the marketplace about RSS, and there are numerous applications attempting to claim your desktop.

So, what's the story behind the story?

Blogs hold the promise of being a powerful Internet marketing tool for Internet Marketers. However, there are lessons to be learned here from the recent use of bloggers at the Presidential convention.

A Ferrari is just an expensive car without the skills to drive it...