Archives

You are currently viewing archive for September 2005

27 September 2005

Writing Good Google AdWords

Write Compact Google AdWords
Riki Trafford


For someone green to Google Adwords, a Google ad is seen on Google Result pages as a sponsored ad along the right-hand portion of the page or in the top two listing spots. These ads are chock full of keywords that match a person's search words. Google charges a fee of a nickel to several dollars to the advertiser every time a visitor clicks within the ad.

» read more

20 September 2005

Pay Per Click and Traffic

Is Pay-Per-Click The Only Way to Get Traffic?
Robert Hartness


Contextual traffic-providing web sites are few on the ground compared to the more usual pay-per-click variety. One such is called Have Traffic at: http://www.havetraffic.com

When I came across it, I decided to test it out by making a comparison test with 2 other popular pay-per-click search engines.

» read more

13 September 2005

Advertising Campaigns... More Than SEO

Don't Put All Your Promotional Eggs In The SEO Basket
By Gary McHugh


One of the most frequent questions I get asked by my clients is "What is the best way to promote my site?" If a brand new webmaster asks me that question then I will take as much time as I can possibly muster to answer their request, before they learn about and put on the SEO and ranking blinkers so many webmasters wear with pride.

Allow me now to state the obvious, the success of any web site is in direct proportion to the amount of visitors it receives. If success is about visitors then why on earth would any intelligent business person devote 95% of their promotion time and budget to a single method of advertising their site?

» read more

06 September 2005

List Building and PPC

Testing Pay-Per-Click To Build A Subscriber List Fast
by Tom Beal

Every successful salesperson knows the value of owning a list of targeted potential customers. It's a strategy I used to break sales records and also taught in my sale training sessions.

Coming from "real" world selling into virtual world selling presented some unique challenges.

How does one build a list online?

» read more
?>