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SEO Specialist Online

Unique SEO Problems

Saturday, August 16, 2008

This SEO update is brought to you by SEO Specialist Online Professional SEO Consultant and Content Writers for all your SEO needs.

Unique SEO Problems

Some of the special issues that newcomers to SEO face. One of the biggest revolves around the fact that the Internet is global, but its dominant language is still English (though that might not be true for much longer). As a result, many site builders who may not be skilled in English feel compelled to work in that language. Poor English skills can inflict native as well as non-native speakers. But they can wreak havoc on your web site.

If your English is poor, build in your own language. At the very least, have your content written by someone fluent in the given language. Also, anyone writing copy needs to spell check and proofread for grammar. Nothing turns a web page from quality to garbage faster. I’ve encountered a number of sites with quality content tainted by poor use of the language; speaking as a visitor, it’s difficult to get past it when I see it. And speaking as a writer and editor, yes, it’s work, but it’s not as difficult as you might think, and the rewards are more than worth the effort.

Many newcomers to SEO see Google behave a certain way and think they have it figured out. That’s how stories like the 30-position penalty get started. So, Before releasing your unique brilliant findings about Google, do some research and save yourself some embarrassment. 

Visitors, of course, are unique to every site, they can be tracked, and you can find ways to invite more of the same (or similar) to your site. Profile your target visitors. Know what they like and dislike, so you can make them welcome. Make that door a little bit wider.

While you spend your time building the best site you can and appealing to your target audience, stay away from black hat techniques or anything that produces short-term positive changes.  As noted earlier, short cuts offer short-term results, and most of us are in this for the long haul. It’s like dieting, lasting results will only come from long term changes that take time to deliver their value.

That doesn’t mean you’re destined to face a long, lonely struggle with no rewards until you reach the top. Fighting for a #1 position often unwittingly wins you other prizes along the way. You might find that you’ve become an acknowledged expert in your field, and others want to interview you. You’re likely to make friends who give you good advice. You will almost certainly acquire new and useful skills. You may even gain a whole new perspective on what is important to you, the field, the future; take your pick.

Next Time, Nuts and Bolts” of SEO

Search engine optimization could be a tiring task but with time it sure helps you get better traffic. Contact Jim Gras http://www.seo-specialist-online.com  800-897-6458 USA 44-2076-694183  LONDON, UK Skype: jamiboy for all your SEO needs. Visit More SEO Specialist Online info and links here


keywords: content writers professional seo consultants, seo news tricks, SEO Campaign Management

Posted on 08/16/08 at 10:00:02 by Jim Gras
Category: General - 0 comments - [Link to this item]

Time and Patience

Wednesday, August 13, 2008

This SEO update is brought to you by SEO Specialist Online Professional SEO Consultant and Content Writers for all your SEO needs.

SEO doesn’t come over night. Since you’re going to be working on something for quite a while before you see success, you should choose to build your site around a subject about which you’re passionate. If you do it right, you’ll be doing it for a long time, so it really should be something you love.

The road to the top, in SEO as in other things, is rarely smooth. “If your site is less than 6 months old, expect fluctuations and concentrate on solidifying your niche instead of watching every keyword movement.”

On the other hand, you shouldn’t wait too long before you do something. Inaction can be as bad as taking too hasty action. Overanalyzing, hesitation, and procrastination are an SEO’s worst enemies.

Time and Patience

So haste is an enemy of SEOs, but so is overanalyzing your results and procrastination. It's best to take your time, and make efficient, productive use of it. This comes from practice and to some extent from reading about SEO. I will admit that I have learned about 75 percent of what I know about SEO from reading about it and asking for advice in forums and SEO experts.

With all this emphasis on patience, and the conflicting desire for quick results, it can be tempting to cut corners or use short cuts. Don’t do it. Short cuts offer short-term results. That may be what you’re looking for, but many people want to gain enduring success, and short cuts won’t take you there.

So how do you win at SEO? The best way to gain ranking in Google’s organic search results: Write intriguing, insightful, unique, quality content and then promote that material to induce natural linking from relevant quality websites. That is why,  you want to choose a topic about which you are passionate. It will bring out your best writing.

While there is no way around the idea of quality content, you have a lot of choices as to the topics on which you post – which means you don’t have to struggle against sites that seem to own the most general, common, desirable, and competitive keywords.

You can get just as much traffic from 100 noncompetitive keywords as you can from some single highly competitive keywords, and do not forget the long tail's.

Keep your visitors in mind. And if that means linking to a quality website that is related to yours, so be it. There are advantages to doing so: “The link will only create more value to your page by offering relevant options. The loss in traffic will be compensated by the rank adjustment caused by the increased value” in your web page. And for the visitors clicking around your site, it behooves you to Make it simple enough for a 6 year old to navigate through. They’re your primary audience.

Next Time, special issues that newcomers to SEO face!

Search engine optimization could be a tiring task but with time it sure helps you get better traffic. Contact Jim Gras http://www.seo-specialist-online.com  800-897-6458 USA 44-2076-694183  LONDON, UK Skype: jamiboy for all your SEO needs. More Links and info

keywords: content writers professional seo consultants, seo news tricks, SEO Campaign Management

Posted on 08/13/08 at 14:32:23 by Jim Gras
Category: General - 0 comments - [Link to this item]

Why Would I Visit Your Website Again?

Wednesday, August 06, 2008

This SEO update is brought to you by SEO Specialist Online Professional SEO Consultant and Content Writers for all your SEO needs.

Why Would I Visit Your Website Again?

Ideally, of course, a visitor would return to your site because he or she had a good experience the first time. But there’s a lot more to getting repeat business than just making your customer happy; you have to give them a reason to come back. If you publish a blog or articles that help keep your visitors up to date on their field or area of interest, you give them incentive to return. You just have to make sure they know about this offering.

Blogs and articles aren’t the only reasons a visitor might return, as anyone who has participated in a forum could tell you. For example, I browse SEO Chat’s forums myself every week, and it seems like I always come across new insights on the field from our forum members. As many Web 2.0 sites have discovered, user-generated content from a good community can keep visitors coming back for more.

What if you’re simply an online retailer and all you do is sell products? Well, you can make it easier for customers to buy from you again by capturing their information – with their permission, of course. A regular newsletter lets you do this; you at least need their email address so you can send it to them. Make sure you respect your customers’ privacy; tell them exactly what you will be doing with their information, and keep credit card information especially secure.

You can improve your business this way. “Many would think if they offer a one time sale, the job is done. Opportunities are always missed out if you are not marketing on the back end for repeat business. Once you have earned someone’s trust enough for them to spend money with you, they are more likely to spend more money with you. Don’t leave it on the table!”

Answering these three “why” questions will clarify the purpose of your website. They will show you how visitors see your website. Once you understand this, you can make sure that your SEO strategy is consistent with this vision. If you want to redesign your website, these questions will help guide you to the most important factors to consider. Good luck!

Search engine optimization could be a tiring task but with time it sure helps you get better traffic. Contact Jim Gras http://www.seo-specialist-online.com  800-897-6458 USA 44-2076-694183  LONDON, UK Skype: jamiboy for all your SEO needs.

keywords: content writers professional seo consultants, seo news tricks, SEO Campaign Management

Posted on 08/06/08 at 10:15:29 by Jim Gras
Category: General - 0 comments - [Link to this item]




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